Make Kitco Your Homepage

Coach, Givenchy in hot water over China T-shirt row

Kitco News

BEIJING/HONG KONG (Reuters) - Chinese brand ambassadors of fashion labels from Coach to Givenchy have severed ties with the companies over products which they said violated China’s sovereignty by identifying Hong Kong and Taiwan as countries.

The brands are the latest to get into hot water over political issues in China, which has been more assertive in its territorial claims and how it expects foreign companies doing businesses in China to describe them.

Italian luxury label Versace and its artistic director, Donatella Versace, apologized on Sunday after one of its T-shirts, depicting the territories of Hong Kong and Macau as countries, was criticized on Chinese social media. here

Coach’s China ambassador, supermodel Liu Wen, said on Weibo on Monday that she had severed her endorsement deal with the New York-based label over a similar T-shirt, which also listed Taiwan as a country even though Beijing says the self-ruled island is a renegade province.

“I apologize to everyone for the damage that I have caused as a result of my less-careful choice of brand!” she said in a Weibo post that was ‘liked’ hundreds of thousands of times.

“I love my motherland, and I steadfastly safeguard China’s sovereignty.”

Coach, whose parent is Tapestry Inc (TPR.N), said it had found the "serious inaccuracy" in May 2018 and had immediately pulled the T-shirts from all its global channels. It added that it "deeply" regretted the design. here

“We also reviewed our assortment to ensure compliance, and have strengthened our internal product development process to avoid the occurrence of a similar issue in the future,” it said.

“Coach respects and supports China’s sovereignty and territorial integrity.”

The topic “Coach” was the hottest item on China’s Twitter-like Weibo on Monday morning, receiving 1.2 billion views.

Separately, popular Chinese boy band idol Jackson Yee said on Weibo he had severed ties with LVMH’s (LVMH.PA) Givenchy after pictures of one of the brand’s T-shirts, which also listed Hong Kong and Taiwan in a similar way, received criticism.

Givenchy apologized in a Weibo statement on Monday, saying it “always respects Chinese sovereignty”.

As of Monday afternoon, Skin care brand Fresh, sportswear maker Asics, and fashion designer Calvin Klein all apologized on their Chinese social media accounts for similar website design that recognized China-claimed regions as independent countries.

Foreign brands are under increasing pressure from Chinese consumers and regulators to fall into line on contentious issues around Chinese sovereignty and its territorial claims.

Taiwan is self-governed and has a democratically elected leadership, but China claims the island as a breakaway province and has not ruled out the use of force to ensure unification. The question of Taiwan’s formal independence is one of Beijing’s most sensitive political concerns.

Beijing is also facing one of its most popular challenges to Chinese leader Xi Jinping since he came to power in 2012 in Hong Kong, where demonstrators say they are fighting against the erosion of the “one country, two systems” arrangement enshrining some autonomy for Hong Kong when China took it back in 1997.

Reporting by Pei Li and Brenda Goh; Editing by Stephen Coates and Himani Sarkar

Disclaimer: The views expressed in this article are those of the author and may not reflect those of Kitco Metals Inc. The author has made every effort to ensure accuracy of information provided; however, neither Kitco Metals Inc. nor the author can guarantee such accuracy. This article is strictly for informational purposes only. It is not a solicitation to make any exchange in commodities, securities or other financial instruments. Kitco Metals Inc. and the author of this article do not accept culpability for losses and/ or damages arising from the use of this publication.